It’s early November - typically the time when open houses slow down, buyers go quiet, and attention shifts to the holidays. But not this year.
Across Newport Beach, Corona del Mar, and One Ford Road, serious buyers are still out there. They’re scheduling showings, making offers, and circling well-presented homes faster than usual for this time of year. The question is: why?
A Shift in Seasonal Psychology
Historically, the “holiday slowdown” starts right before Thanksgiving. Inventory thins, and buyer activity tapers off until mid-January. Yet in 2025, we’re seeing something different. Momentum never fully stopped after summer - and buyers sense that the competitive energy of 2026 is already building.
Some are driven by anticipation: if rates ease and more supply hits next spring, competition will spike. Others simply want to lock in a home before values climb further.
In short, buyers are thinking ahead. They’d rather shop quietly in November than battle crowds in March.
What It Means for Sellers
This is a rare window of opportunity. Homes listed right now are standing out - with less competition and more motivated buyers still active. Instead of blending into the surge of spring listings, November sellers are getting attention and offers faster.
In communities like One Ford Road, buyers are showing up prepared. In Corona del Mar, listings that photograph well and feel turnkey are still moving - often in days, not weeks.
Why 2026 Could Be a Breakout Year
The data suggests next year will bring a fresh influx of listings and pent-up buyer demand. That means more noise, more competition, and tighter margins. Sellers who act now benefit from urgency - while the rest wait for “perfect timing” that never really exists.
The Bottom Line
This isn’t a market winding down for the holidays. It’s a market quietly moving forward.
Buyers aren’t waiting for January or February. Neither should you.
Brian Sperry | Compass Newport Beach
Your Home: Guided By Strategy.